MIGRAIN: Introduction to Representation

 1) Why is representation an important concept in Media Studies?

When businesses are subject to regulation to guarantee a fair market and audience-appropriate content. They must be regulated to ensure that their output is appropriate and that one media industry doesn't control the market.

2) How does the example of Kate Middleton show the way different meanings can be created in the media?

This demonstrates how the media can convey using two different visuals. This could be one method that those who have negative opinions on the subject can influence how they are depicted in the media.

3) Summarise the section 'The how, who and why of media representation' in 50 words.

Representations are linguistic decisions made and rejected collectively in the media. These depictions are a combination of these. Rejected components are meaningless. Larger meanings can be created from simple parts. This produces ideologies that are considerably more broadly represented. Over time, these views begin to feel natural and "natural." According to Barthes, "natrualization" of ideas conceals ideologies.

4) How does Stuart Hall's theory of preferred and op positional readings fit with representation?

A media's coverage will either support or reject the stereotype. It is a dominant representation if it supports the stereotype. It qualifies as an alternative image if it rejects the stereotype.

5) How has new technology changed the way representations are created in the media?

Audience members can now create and distribute their own media goods thanks to the growth of new media. Audience members can now create and distribute their own media goods thanks to the growth of new media.

6) What example is provided of how national identity is represented in Britain - and how some audiences use social media to challenge this?

22 million people received The Sun newspapers for free, which served as a symbol of British culture. Social media was used by many to voice their opposition to these British viewpoints.

7) Write a paragraph analysing the dominant and alternative representations you can find in the clip from Luther.

The aggressive and domineering traits of the character Luther are typical masculine stereotypes. He does, however, struggle physiologically with emotions. In another aspect, this challenges gender stereotypes of men.

8) Write a paragraph applying a selection of our representation theories to the clip from Luther. Our summary of each theory may help you here:

The investigators are perceived as high class, formal-dressing individuals. This provides them a decent appearance and convinces the audience that they are competent in their work. The formal attire of detectives is a stereotype that frequently appears in films and TV shows. Paul's work on reception theory is related to this because detectives are traditionally shown as wearing formal attire. It is a dominant representation as a result.The detective who was suspended, however, has a scruffy appearance and his top shirt button is undone. The dishevelled appearance gives him the impression that he is going through a difficult moment.