The Voice CSP: case study blog tasks
Language and contexts Go to the Voice homepage and answer the following: 1) What news website key conventions can you find on the Voice homepage? The common menu tab at the top of the page. With tabs such as Sport, News and lifdestyle. 2) What are some of the items in the top menu bar and what does this tell you about the content, values and ideologies of the Voice? Howe to get involved with the voice such as the last tab called competitions. 3) Look at the news stories on the Voice homepage. Pick two stories and explain why they might appeal to the Voice's target audience. ‘Nigeria will be the team to beat at AFCON’ : This would relate to a predominate black African audience because they might be Nigerian be meaning that article would relate to that demographic of people because they may also follow football or any sports. 4) How is narrative used to encourage audience engagement with the Voice? Apply narrative theories (e.g. Todorov equilibrium or Barthes’ enigma codes) and